Press

Hebrew  |  29 August, 2022

Israel as a Brand: What Does the World Really Think of Us

Joanna was keynote speaker at the “Bridges and Rivers Festival” and was interviewed by Lior Keinan, from Reshet 13 News, about Vibe’s mission and vision.

English  |  23 August, 2022

Interview on Kan Reka English Radio

In anticipation of her participation as a speaker at the 125th Anniversary of the First Zionist Congress in Basel, Joanna was interviewed about the topics to be discussed, and Vibe Israel’s unique approach to them.

Hebrew  |  5 August, 2022

Interview on Israeli Radio about Vibe’s Recent Research

Joanna was interviewed on one of Israel’s leading radio stations about the research we conducted amongst minority progressive college students in the U.S.

English  |  24 July, 2022

Be Bold. Be Sweden.

A recent post from our founder’s blog was shared on Geektime.com, Israel’s leading tech magazine.

Hebrew  |  12 July, 2022

Research: Only 9% of Hispanic and black young people in the US hold a negative opinion of Israel

The study was conducted among about 900 students with progressive tendencies in Atlanta, San Francisco and Miami - 50% of them expressed a positive opinion of Israel and 41% were defined as "indifferent" - These are surprising and encouraging results, among populations that are considered relatively hostile to Israel

English  |  23 June, 2022

Israel’s support of LGBT community is crucial for its global reputation – opinion

This month, Tel Aviv celebrated its traditional Pride Parade, which in pre-COVID years brought 30,000 foreigners from around the world to Israel to take part in what is considered the biggest Pride parade in the Middle East (over 250,000 people in 2019).

English  |  24 May, 2022

An interview with Joanna Landau

Yahli Admati interviews Joanna Landau on building the future the Israeli Way. "I had the privilege and honor to spend precious time with Joanna Landau, a real leader, devoted to her cause which is important to all of us The creating a deep engagement with vibrant,creative, humanist Israel. Joanna Landau thank you for everything that […]

Hebrew  |  27 March, 2022

When will Israel start using soft power? | Opinion

Studies are increasingly showing the benefits of female leaders and corporate profitability. In Israel, they prefer to continue with the general empowerment approach rather than connecting to the soft side. There is so much to gain from the latter.

Hebrew  |  11 March, 2022

“Time to Think” with Ravit Gofman and Joanna Landau 

Ravit Goffman, founder of Gofman Creative and Joanna Landau, CEO and founder of Vibe Israel discuss the branding, strategy and research regarding the country branding of Israel.

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