About

Who Are We?

Countries are like people; they have a personality. Enter Vibe Israel - we are a nonprofit organization sharing Israel’s personality and unique story with the world.

Why We Exist?

Israel is an exceptional country, and we want the world to get to know it better and engage with it, as a business partner, a travel destination, and for cultural inspiration. Global research shows that people don’t know enough about Israel or have a distorted perception of what it has to offer. We’re here to change that.

What is Country Branding?

“When I say the name of a country, what pops into your mind? The perception and emotions that one has whenever they hear the country’s name. That’s country branding!” -Jose Torres CEO, Bloom Consulting, the premier place branding consultancy.

“When I say the name of the country, what pops into your mind? The perceptions, feelings and emotions that one has whenever they hear the country name: that’s country branding!”

Jose Torres

CEO, Bloom Consulting

Vibe Israel USA

Vibe Israel USA is Vibe Israel’s 501c3 partner in North America, raising funds to support Vibe Israel’s work and programs that benefit the North American Jewish community.